Research & Evaluation
WCS is committed to advancing the fields of informal science learning through rigorous research and evaluation.
Our educational research and evaluation team collects data to measure the reach and impact of our programs, improve our practice, and contribute to a broader understanding of informal science education. Our efforts are organized around several key audiences: schoolchildren, youth, teachers, zoo and aquarium visitors, and community. We study who we serve and how to broaden our reach, the impacts of zoo and aquarium-based education on perceptions of science, strategies to promote science interest among youth, and teachers’ self-efficacy engaging students in science learning, among other topics.
For more details about our research and evaluation work by audience, please click the tiles below.
Meet the Team

Su-Jen Roberts, PhD, Director of Educational Research & Evaluation
Research interests: youth STEM identity development; sense of belonging in science; personal relevance in conservation education; representation and equity in STEM.

Shelley “Shuli” Rank, MA, Research and Evaluation Associate
Research interests: visitor experiences; ambassador animal programs; live interpretation; environmental identity and behaviors.

Marlee Tavlin, PhD, Curatorial Science Fellow
Research interests: community engagement with museums; urban education; early exposure and lifelong STEM learning; equity and cultural relevance in STEM.